Current Opportunities

Marketing Manager

  • Career Level: Jr - 2+ years exp.

  • Job Location: Birmingham, AL

  • Type: Full Time, Contract

  • Rate: Negotiable, based on experience 

We have an immediate opening for a marketing manager. Qualified Applications should submit their cover letter, resume and portfolio (or links to work samples) to cjohnson@crash14.com. Projected start date Thursday, April 1.

Job Description

This position is as much a project manager as it is a marketing manager. You’ll help lead the way day in and day out: Initiating projects and briefing the team; partnering with creative, production and suppliers; and managing work in progress. This position requires you to be incredibly organized, detail-oriented, responsive and responsible. Not to mention articulate and bursting with initiative (we want to bring our clients new ideas; not wait for projects). You’ll understand the market, competition, consumer behavior and media trends – and have a thirst for learning what you don’t know. Experience across a variety of media (print, digital/social and more) is desirable.

The ideal candidate will be a self-starter with excellent communication skills and the ability to adapt to fast-changing situations. In this position, you will report to the CEO with responsibility for implementing and maintaining digital marketing programs that drive toward increasing brand recognition and engagement, as well as sales conversions.

Job Responsibilities

  • Assisting the organization in the development and implementation of its marketing, business development, and public relations plans. This will be accomplished through developing, maintaining and expanding marketing channels/methodologies.

  • Initiate marketing campaigns including email, print, digital and social media.

  • Coordinate the creation of creative assets including signage, flyers, social media graphics, etc.

  • Assist in the preparation, distribution or delivery of marketing materials.

  • Assist with organization and execution of marketing events, both community- and company-focused.

 

Social Media focus includes:

  • Create and publish relevant, original, high-quality content (for all channels and ads).

  • Develop, implement and manage social media strategy.

  • Develop content calendars 2-4 weeks in advance.

  • Monitor social media web analytics on a weekly basis (e.g. page views, twitter followers), and provide reports of growth and other activity.

  • Communicate with followers and respond to queries in a timely manner.

  • Oversee social media accounts’ design (e.g. Facebook timeline covers and Instagram feed aesthetic).

  • Suggest and implement new features to develop brand awareness, like promotions and competitions.

Marketing/advertising focus includes:

  • Engage with marketing teams on a regular basis to brainstorm ideas for new and innovative ideas for marketing, advertising and social media campaigns.

  • Develop and implement a social media advertising strategy via Facebook Ads Manager and strategically promoted posts.

  • Assist with gathering data for marketing reports.

  • Support all marketing and advertising programs.

General responsibilities include, but are not limited to:

  • Research industry-specific sites (blogs, forums, etc) for product reviews, customer comments, and other relevant marketing information.

  • Maintain marketing program files.

  • Assist in contact list building for future campaigns.

  • Build brand awareness by engaging with relevant influencers and managing brand ambassador programs

  • Assist in directing live virtual programming through Streamyard.

Skills Required:

  • Experience with content scheduling platforms including Hootsuite and Later.

  • Experience with design software such as Adobe Photoshop and/or Adobe Illustrator

  • Basic Photography and Videography skills

  • Experience with email marketing platforms such as Mailchimp and text messaging platforms

  • Experience with Facebook Ads Manager

  • Creativity and adaptability

  • Excellent time management skills